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Virtual Arizona Pride

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Southwest Behavioral and Health Services News

Echo Magazine Article; Phoenix, AZ

Because of the COVID-19 health pandemic, the 40th Annual Phoenix Pride Festival and Parade was quickly rescheduled for November 7-8, 2020, the original date for the Rainbows Festival. With an attitude of resilience, the community is banding together to put together a Virtual Pride weekend April 3-5. Virtual event topics include everything from mentorship and personal coaching, drag queen story hour, a coffee chat, online parade, a digital Sunday service, and many more. Echo Magazine posed the question, "Why is Pride Important?" Heather Genovese, SB&H VP Crisis & Opioid Services, was among those to answer this question.

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